Partner Program

Become an EVENTRA partner.

Earn recurring revenue by recommending the AI-powered workforce management platform for large-scale events to your customers.

20%

Commission on MRR

Recurring

Year after year

Monthly

Payouts

Why partner with EVENTRA?

Four reasons to convince you.

Growing market

The events industry is digitising fast. Workforce management is one of its biggest pain points.

Recurring commissions

You don't earn once — you earn continuously on the running revenue of customers you refer.

Clear pricing

Transparent HR licenses from €99 per month plus optional premium add-ons — easy to explain, easy to sell.

Personal contact

Direct line to the founder team. Demo access, sales collateral and co-marketing included.

Audiences

Who's a fit?

Our program is built around three partner types — pick the model that suits your business. We work best with partners who already know our target customers and have their trust.

  • Consultants & agencies

    For event operations and event management.

  • Staffing agencies

    For event crews, volunteers and hosts.

  • Complementary SaaS providers

    Ticketing, accreditation, access control.

  • Tax & payroll firms

    With DATEV and Stotax expertise.

  • Industry multipliers

    Influencers, associations and trade media.

Commission models

Three ways to grow with EVENTRA.

Pick the model that matches your sales approach.

Affiliate

Affiliate

For reach and recommendation.

15%

of MRR · once in year 1

Personal tracking link

Marketing assets and banners

Quarterly payouts

Self-service onboarding

Recommended
Referral Partner

Referral Partner

For consultants and agencies with referral business.

20% / 10%

of MRR · year 1 / year 2+

Recurring commission

Co-selling support

Dedicated partner manager

Monthly payouts

Reseller

Reseller

For partners with their own sales motion.

25% / 15%

of MRR · year 1 / year 2+

Own contractual relationship possible

Discounted list prices

Tech and onboarding training

Strategic go-to-market plan

MRR = monthly recurring revenue from HR licenses and premium add-ons. Payouts are monthly, once the customer has paid. Clawback applies only on cancellations within the first 6 months. Custom terms negotiable for strategic partnerships.

Sample calculation

What does this mean in practice?

Example: you refer a mid-sized event organiser running 5 HR licenses plus the AI matching add-on and the accreditation feature.

MRR build-up

5 × HR license at €99
€495 / month
AI matching add-on
€49 / month
Accreditation add-on
€149 / month
Total MRR
€693 / month (≈ €8,316 ARR)

As a referral partner you earn:

Year 1 commission (20%)

≈ €1,663

Year 2+ commission (10%, p.a.)

≈ €832

Lifetime value over 3 years

≈ €3,327

Process

How you become a partner.

A few steps from intro call to active partner.

1

Intro call

30 minutes — we check the fit together.

2

Onboarding

Partner agreement and onboarding call with product demo.

3

Sales enablement

Receive sales collateral, demo access and your partner link.

4

First referrals

We actively support pilot deals.

Frequently asked questions

It depends on the model and customer size. In the sample calculation above, a mid-sized event organiser yields around €3,327 lifetime value over three years as a referral partner. Strategic partnerships can be negotiated individually.

Application

Apply to become a partner

We get back to you within two business days.

What you get

Personal support, not self-service

We support you across the entire partnership.

Personal contact

Direct line to the founder team.

Sales material & demo access

Pitch decks, data sheets, demo tenant.

Recurring payouts

Monthly, transparently billed.

Co-marketing

We actively promote you in our network.

Apply to become a partner
We get back to you within two business days.

By submitting, you accept our privacy policy. We use your data exclusively to handle your partner enquiry.

Still have questions?

Write to us: partner@eventra.app